Hi! I'm Cara, a content marketing strategist with a focus on technology and B2B business growth.
I have a degree in journalism from Boston University and spent 5 years working at newspapers and magazines, including the Boston Globe. Since then, I made the shift over to working at high-growth startups, bringing my writing skills to the world of content marketing.
Today, I lead the content team at Zaius, the B2C CRM that puts the customer at the center of you ecommerce business. I’m also the host of the ecommerce marketing podcast, The Empowered Marketer, and the ecommerce video series, Marketing Unboxed.
I focus on building powerful content strategies for startups using target personas, consistent messaging and SEO. I can help you create high-quality content like blogs, podcasts, case studies and in-depth eBooks that will consistently drive new leads for your business.
Looking for some help with your content marketing?
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