Growth for Climate Can’t Wait.

Get marketing strategy and hands-on execution for your climate tech startup today.

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What I Do

Building for Seed Stage and Beyond

Fractional Chief Marketing Officer

You're past product-market fit. Now you need a real marketing strategy (not just someone posting on LinkedIn a few times a week). I embed in your team, create the strategy, own the marketing function, and build the engine that attracts real leads that turn to revenue.

Brand Positioning & Storytelling

Sharpen how you explain what you do so the right buyers immediately get it. Using strategic messaging frameworks, competitive research, and ideal customer interviews, we’ll find the story that clicks for your target market.

Growth Execution

Figure out what's worth doing — from ABM to video to events — and actually get it done. No 40-page strategy deck that goes nowhere. I get hands-on to tackle the highest-impact activities to drive growth.

Benefits of a
Fractional CMO

  • Rather than hiring an entry-level marketer, you get an experienced Chief Marketing Officer who can build a high-level strategy AND do the work.

  • Don’t work with just any marketer —work with someone who understands the climate tech/clean tech industry, the funding environment, and the unique challenges of an early-stage startup.

  • Get immediate impact without hiring delays. Hit the ground running with proven marketing frameworks. Then, scale up as needed when your business grows.

People Saying Nice Things

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“Cara has been our go-to resource for marketing at QuantAQ. She helped us get our marketing strategy off the ground in the early days. She understands the needs of early-stage startups and helped us create an effective marketing strategy to drive leads and generate revenue for the business.”

David Hagan
CEO and Co-Founder
QuantAQ
Shay Hasson, Co-Founder and CEO of FormX, shares a quote about Cara Hogan, fractional CMO.

“Cara offered in-depth guidance on our overall marketing messaging and strategy, as well as hands-on work on website copy, nurture emails, PR, and more. I would recommend her to any startup that needs marketing strategy and needs to move fast."

Shay Hasson
CEO and Co-Founder
FormX

Let’s Team Up

Ready to grow? Send me a note and we’ll get to work.